This latest round brings Aurora Feint’s total funding to $12 million. Earlier this yearThe company also took a $5 million investment from Chinese gaming company The9.
OpenFeint’s plug and play mobile social platform and application for smartphones includes a set of online game services such as leaderboards, virtual currencies and achievements running in a cloud-based Web environment.
OpenFeint has taken a cross-platform approach to its social gaming platform, first launching on the iPhone and iPad and more recently adding Android game developers to its rapidly growing community, launching its plug and play social game development to developers to the public a few weeks ago. The startup also released PlayTime, a set of technologies that will allow developers to make real-time multiplayer games with voice chat across iOS and Android.
And OpenFeint has seen considerable traction with its platform, adding 3,400 games and over 45 million mobile gamers to in just over a year. Additionally, the company just struck a deal with Verizon, Rogers Wireless and Bell Mobility to offer their mobile consumers Android game recommendations on their Verizon phones, all curated by OpenFeint.
This is actually Intel’s first investment in a social gaming platform (the firm invested in game streaming company Gaikai). So why is Intel investing in OpenFeint? Intel tells TechCrunch that there are a number of reasons. First, social gaming is a huge segment in the consumer space; and second, OpenFeint has shown expertise and success in the market. While OpenFeint’s high traffic numbers also contributed to the decision, one of the main factors Intel considered was the cross-platform nature of OpenFeint.
0 comments:
Post a Comment